Analysis of 4 'Health' Magazine Front Covers
Poster 1: This ‘Men’s Health’ magazine front cover uses a highly conventional design to appeal to a male audience who is interested in improving their lifestyle choices. This front cover also challenges but also reinforces stereotypes placed onto masculinity. The most dominant feature of this magazine is the masthead of “Men’s Health” in a bold serif red font. The use of red connotes energy, strength, passion and determination. These are all linked to that of the fitness culture but also masculinity. The masthead is also slightly obstructed by the famous Olympic athlete Noah Lyles which creates brand identity without the audience having to see the full masthead. The colour scheme is also controlled using red, black, white and yellow throughout the cover. Black and red are often associated with power, dominance and masculinity while the yellow triangle draws the audience’s attention due to its high contrast with the white background. The typography of this front cover is predominan...